Social Media Marketing: A Beginner’s Guide
First there was MySpace, then there was Facebook and Friendster. Then came the likes of Digg and Delicious. These days, people are on to Twitter. No, these aren’t characters from a children’s show. They’re what the marketing industry calls social media—a growing body of content created by the masses as opposed to mainstream providers (like TV and radio). And in the fast-paced world of online marketing, they’re the next big thing.