The latest news and information from within the walls of AB Strategic. We'll publish details of our latest projects and share development solutions that will help the larger community. Feel free to leave a comment, we encourage it.
Robert Pagliarini brought AB Strategic on board to assist in the design and development of The Other 8 Hours book promotion website. AB Strategic was up to the task. Robert’s goal was to create a website that engaged readers after reading the book with free resources and expert advice. We worked with ThoughtNozzle to bring Robert’s design ideas to fruition.
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2010 holds a lot of promise and could be an exciting year with all of the potential changes ahead. Some of the these changes could revolutionize internet marketing, while the effects of others are far from known. Just keep an eye on the ever-changing trends and stay one step ahead of your competition.
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Internet marketing is constantly evolving and as 2009 ends, it is time to take a look at what will be leading the way in 2010. It is important to not only know what lies ahead, but what you can do to position yourself for success. Here are the top 10 internet marketing trends to keep in eye on in 2010
In today’s economic climate, your business needs to do more than just wheel out the same old tired marketing strategy year after year. The popularity of online publishing tools – Facebook, Twitter, YouTube, Flickr – have created a unprecedented media opportunity for businesses to promote brand awareness by becoming an information authority on topics that are relevant to your industry.
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Social Media such as Blogs, Micro-blogs, Wikis, and Social Networks are not only helping many people communicate and connect, but are also powerful tools for business as well. They can be used to promote your products and services, engage customers in meaningful conversations, network and develop new relationships, or simply to distribute information about your business online.
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Your sales aren’t as strong as you wanted, you’re toying with new product ideas, or you’re starting a new business from scratch. These situations all require market research—the study of specific markets, environments or products—to give you a better idea of what you’re getting into.
We’ve all heard of the importance of continuity in web design. A good website has a consistent layout, navigation and interface. But it’s one thing to design a website, and quite another to market it and do business with it. In both worlds, consistency can make or break your success.
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It’s bound to happen to any online startup: you take pains to form a brand, generate some buzz, and make your product the next big thing on the Web. But somehow it doesn’t happen, and you are left watching your money go down the drain.
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Not long after launching your marketing plan, you’ll find yourself facing a sea of data: number of hits, top keywords, unique visitors, search engine referrals. But what do all these mean? Does getting 10,000 hits yesterday mean your business is off the ground? Are you getting enough search engine traffic? So what if 10% of your visitors are using Macs?
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Many people get into online business using the lemonade stand approach: find a good spot, set up shop, and wait for people to show up. Sure, it works if you’re in a park on a hot summer day. But in the cold, cramped world of the Web, you can bet there are millions of bigger and better lemonade stands, all just a click away. For your online business to take off, you need to set yourself apart with smart branding.
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